WE BELIEVE BUSINESS SHOULD BE ABOUT MORE THAN JUST PROFIT. SO, WE'RE LEADING BY EXAMPLE.
OUR IMPACT
Although GIFTED is a for-profit company we don't pursue profit at the cost of sustainability. We know that our attempts to succeed as a business have both a positive and negative impact on society, and the planet. To improve the positive and mitigate the negative, we're committed to actively managing our impact on the world.
7% PLEDGE
Business should respect people and the planet and we intend to live up to this ideal. We pledge to donate 7% of our profits, and 7% of our time, to charities working to address the urgent issues we face as a collective.
ALLOCATION
To give back directly to the local communities where we do business, we'll allocate our resources proportionally between the locations where we generate our revenue.
ALIGNMENT
We’ve aligned our philanthropic efforts with the UN’s Sustainable Development Goals (SDGs). These are a universal call to action to end poverty, protect the planet and improve the lives and prospects of everyone, everywhere.
OUR
PROMISE
OUR GOALS
There's a pervasive lack of equality across the globe and access to opportunity appears to be a lottery. We believe everyone deserves the chance to build a better life, regardless of the ticket they were handed when they were born. Our passion for this subject has led us to align our efforts with two SDGs that address this issue directly.
REDUCED INEQUALITIES
Inequality threatens long-term social and economic development, harms poverty reduction and destroys people’s sense of self-worth. Despite this, inequality is growing for more than 70% of the global population.
We're looking to partner with charities working towards a more inclusive and equitable society.
QUALITY EDUCATION
Education enables upward socioeconomic mobility and is a key to escaping poverty. In 2018, roughly 258 million children and young people weren't in education, and around 773 million adults were illiterate. Covid-19 has exacerbated the situation.
We're looking to partner with charities working to plug the gaps in educational infrastructure that result in so many people being left behind.
QUALITY
EDUCATION
REDUCED
INEQUALITIES
OUR
GOALS
LET'S TALK
EQUALITY.
We're currently looking to build relationships with UK-based charities who are aligned with the goals of our pledge. If you represent, or know of, a charity that fits the bill we'd love to hear from you. Just send us a note telling us a little about them and we'll be in touch to explore further.